DMARC setup · Brevo

    How to set up DMARC for Brevo

    Brevo (formerly Sendinblue, rebranded 2023) is a marketing + transactional ESP popular outside North America. Their setup uses delegated subdomains similar to SendGrid.

    DMARC (RFC 7489) tells receiving mail servers what to do when a message claiming to be from your domain fails SPF or DKIM. You publish exactly one DMARC record at `_dmarc.<your-domain>`, regardless of which ESP you use — DMARC is a domain-level policy, not a per-sender configuration. Brevo doesn't run DMARC for you, but their SPF + DKIM setup is what makes your DMARC checks pass.

    Start every domain at `p=none` with a `rua` (aggregate report) address pointing somewhere you actually read. Watch the reports for two to four weeks to confirm 100% of legitimate mail is aligned, then progress to `p=quarantine` and finally `p=reject`. Skipping the monitoring step is the single most common way founders accidentally block their own mail.

    Publish these DNS records

    Add the following record(s) to your domain's DNS zone. Most registrars (Cloudflare, Route 53, Namecheap, GoDaddy) accept values exactly as shown.

    Type
    TXT
    Host
    _dmarc
    Value
    v=DMARC1; p=none; rua=mailto:[email protected]

    Where in Brevo

    The DMARC configuration lives in Brevo → Senders, Domains & Dedicated IPs → Domains → Authenticate this domain.

    Verify the records

    Once published, run the DMARC Checker on your apex domain to confirm the record parses, reporting URIs are valid, and the policy is what you intended.

    From a terminal
    dig +short TXT _dmarc.your-domain.com
    → Run the free DMARC checker

    Common pitfalls

    • Brevo's free tier sends from `@sendinblue.com` until you authenticate a domain — even after authentication, transactional mail through the SMTP relay defaults to a random subdomain unless you explicitly configure the From: address.
    • The Sendinblue → Brevo rebrand left some docs and DNS templates with stale `sendinblue.com` references. The current canonical DNS host is `brevo.com`.

    Want to know if it actually keeps working?

    MailerMonk continuously watches your DMARC record, aggregate DMARC reports, and inbox placement — and pings you the moment something drifts. Free for the first domain.